fter the successful results registered in Africa in a relatively short span of time, BtoBet has expanded its White Label Partnership Program to the Latin American region, with Wildar Gaming announced as its regional Certified Partner.
In its Industry Report “Uberizing iGaming with a glocal approach”, Alessandro Fried, BtoBet’s CEO, stated that with the regulatory changes on a regional level many operators are considering that Latin America could be the next “big thing” for online gambling. “The region, which is still predominantly retail, offers huge opportunities in terms of online sports betting, and the fact that a number of countries are legalizing online gambling is clearly a step in the right direction. Having said that the region still poses its share of challenges, especially with the operators’ lack of online gambling knowledge. And that’s why we have opted to expand furthermore in the region with the White Label Partnership Program through our strong collaboration with our regional Certified Partner Wildar Gaming.”
Commenting on this partnership with BtoBet, Nicolas Enjamio, Wildar Gaming’s General Director, stated that their already extensive local network will be in a much stronger position with Wildar Gaming also taking advantage of BtoBet’s knowledge and operational expertise from other emerging and mature markets, such as Africa and Europe.
He further commented that “the expectations from this partnership are very positive, and we are very proud of this development. This partnership provides both companies with the opportunity to fill a void that is currently present in the region … an experienced technological provider with very good online gambling knowledge with a local presence. The Latam online market is going to be hugely transformed in the next few years, and we are ready to meet the necessities of all operators in the region.”
Those operators keen on expanding their operations through a regional partner will find BtoBet’s latest Industry Report for reference. BtoBet, together with its regional partners will also be present at the upcoming ICE London at S1-320.