Paysafe and Amelco to unify payments platform for US sportsbooks

Integrated payments platform Paysafe announced a new partnership with Amelco, a leading provider of white label turnkey solutions for the global gaming industry.

The partnership will see Amelco integrate Paysafe’s unified payments technology into its player account management platform to provide U.S. sportsbook clients with a full suite of traditional and alternative payment methods through a single streamlined interface.

Founded in 2006, Amelco has grown its presence in the global gaming space deploying its first sportsbook in 2010 and launching its multi-tenant white label sportsbook in 2017. The last two years have seen the provider expand into the U.S. regulated market, receiving its New Jersey software supplier license in 2018, which was followed by entry into Colorado, Indiana, Pennsylvania, Michigan, and Tennessee.

Amelco will leverage Paysafe’s comprehensive payments technology to facilitate transactions for its clients within the U.S. online sports betting market. Operators that adopt the Amelco platform will be able to offer their customers a complete range of deposit and withdrawal options tailored to their specific needs. These include credit or debit card, processed through Paysafe’s payment network, its Skrill digital wallet, Paysafe’s eCash services such as paysafecard, and additional third-party solutions.

By integrating its unified technology with the Amelco platform, Paysafe continues to bolster its reputation in the U.S. iGaming landscape, while also highlighting the role of streamlining payments in industry-leading player account management solutions. In that role, Paysafe will support Amelco with cutting-edge reporting and analytics tools, which allow for the monitoring of transactions and individual payment methods to optimize payment acceptance, as well as enhanced security to protect player and partner data, respectively.

Gregory Kirstein, Director of Business Development for iGaming at Paysafe, said: “Our partnership with Amelco represents an important opportunity for Paysafe to expand our footprint in the U.S. iGaming and sports betting space and reflects the importance of developing cutting-edge solutions for the market’s player account management systems. We look forward to collaborating with their team, providing guidance on best practices and working to deliver a reliable and secure customer payment experience.” 

Brandon Walker, Head of USA at Amelco, commented: “We’re very happy to be working with Paysafe to provide our U.S. sportsbook clients and their respective customers with a broad selection of integrated payment options, along with the flexibility to add new methods as needed. As Amelco continues its U.S. expansion, it is important that we establish partnerships that help us meet the need for trustworthy turnkey solutions, which is something that Paysafe is uniquely equipped to provide from a payments perspective.”