UK regulator grants FansUnite's two igaming brands B2B and B2C licenses

FansUnite has been granted UK gambling licenses for Business-to-consumer and Business-to-business for subsidiaries Askott Entertainment and E.G.G.

These licenses enable the companies to deliver its suite of iGaming products and deploy its B2C betting solutions within the United Kingdom’s online gambling market. 

Through its subsidiaries, FansUnite has received a remote gambling software license and remote betting license from the UKGC. They allow FansUnite to supply its B2B wagering platforms to UK sportsbooks and casino operators, and deliver its B2C betting solutions to the UK marketplace. 

The company previously announced that it has submitted its license applications on March 4, 2021. FansUnite already holds both B2B and B2C gaming licenses in Malta. 

Scott Burton, CEO of FansUnite, spoke in a press release about this new achievement. 

"The approval of both the B2B and B2C licenses represents a significant milestone for us as we can now expand our operations to one of the largest online gambling markets in the world. The UK Gambling Commission's approval of our application for these licenses opens the door for FansUnite to showcase the strength and robustness of our advanced technology in this market. As we enter our next phase of global growth, we will look to partner with betting operators in the United Kingdom and deploy our wagering solutions to capitalize on the UK's large population of online bettors”, he reflected. 

The UK is one of the largest online betting markets. It comprises 30.2 million registered adult bettors, and generated a gross gambling yield of $19.81 billion in the period between 2019 and 2020.