Gambling.com launches special Arizona sports betting website ahead of market launch

Gambling.com Group has launched BetArizona.com to help sports bettors sign up for new legal wagering options in the state, announced the company on Friday.

The provider of player acquisition services for the gambling industry has issued a temporary supplier license by the Arizona Department of Gaming, in order to provide marketing services for licensed operators in the state.

In anticipation of the launch of legal mobile sports betting in the state, BetArizona.com, its latest free-to-use website, will allow consumers in Arizona to compare legal online sports betting services. Fans can begin pre-registering for online sportsbooks through the site starting on Saturday, August 28.

“BetArizona.com provides trusted, comprehensive and up-to-date gambling information written by Arizonans for Arizonans,” describes a press release. The site has rolled out gambling resources, including how-to betting guides, analyst-driven articles covering online sportsbooks expected to operate in the state, a tax calculator tool for future filing planning, and Arizona-focused surveys uncovering online betting habits and statistics.

“With more than 7 million people, two dozen land-based casinos, five major professional sports teams, two Power 5 conference universities, and Super Bowl LVII in 2023, it’s only a matter of time until Arizona becomes one of the largest regulated online gambling markets in America,” said Max Bichsel, vice president of U.S. Business for Gambling.com Group.

Earlier this year, BetArizona.com reported that 1 in 5 of Arizona adults are likely to place legal sports bets once online sports wagering is regulated in the state.

How often will Arizonians bet? Of the Arizona adults surveyed, 1 in 5 of those who identified themselves as sports fans plan to wager on sports daily. More so, over half (54%) of Arizona sports fans plan to wager at least weekly on their favorite sporting events. pic.twitter.com/TLE9sLmEeq

— Arizona Sports Betting | BetArizona.com (@BetArizona) August 20, 2021

“Whether you’re a seasoned sports bettor looking for the best sign-up deals and bonuses or just a curious sports fan looking to get some skin in the game, BetArizona.com is a go to resource for this exciting new regulated market,” further added Bichsel.

The company is also set to provide online players in the state with reviews of online sports betting operators via its flagship website Gambling.com, which provides players knowledge and strategy tools, and the U.S.-focused Bookies.com, which offers bettors winning tips and picks.

Legalized sports betting is slated to go live in Arizona on September 9. Only 20 sports betting licenses are being given in the state: 10 to professional sports teams and 10 to Native American tribes with casinos, although licensees are allowed to partner with retail and digital sportsbook operators.

Throughout this week, the Arizona Department of Gaming has been issuing licenses to applicants, including big-name companies BetMGM, FanDuel, Penn National, Barstool Sportsbook.