Expanding its current European operation

Efbet enters Spanish regulated market powered by OPTIMA

fbet will be offering a big variety of pre-match and live sports betting, Live Dealer and RNG casino games.
2019-01-31
Reading time 1:25 min
The Sportsbetting and Casino Omnichannel operator will enter the Spanish regulated market this year in an attempt to expand into further European markets.

Efbet group of companies, who already use OptimaMGS platform, continues trusting the platform supplier for entering the Spanish regulated market and offer their games portfolio and gaming experience to the potential Efbet’s Spanish customers.

Through MGS provided by OPTIMA for both its Player Account Management platform and its Sports Betting Module, Efbet will be offering a big variety of pre-match and live sports betting, Live Dealer and RNG casino games as well as providing the broad range of other quality products that Efbet is well known for.

With OPTIMAMGS, Efbet will be able to provide its potential customers with highly distinctive performance games and increase its variety of products. While the majority of Efbet's target audience reside in Eastern Europe, they hope that through the international expansion of the OPTIMA platform and its compliance in multiple countries, the current global partnership with OPTIMA will help them expand into the new market faster.

Martin Simeonov, Spokesperson for Efbet says: "OPTIMA was the natural choice for us when we looked to enhance our offering to other jurisdictions. Their professionalism and continuous partnership since we join them in 2015 were key to our decision following the growth we have experienced. Expanding our customer base in Europe, and especially in Spain, is important to us and we know that bringing again OPTIMAMGS on board will not only help acquire potential players but will help exciting and keeping them too." 

Jacob López, CEO at OPTIMA says: "EFBET professionalism and clear strategy allows OPTIMA to deliver a service that is tailored to our partner. The capacity and performance of the OPTIMAMGS platform and the tailored service offered, permits that EFBET continues its successful expansion in different regulated markets, keeping a global strategy with maximum regional personalization, allowing their teams to set up a particular regional operation, maximizing the use of their resources and reducing the time to market. We look forward to continue collaborating in the great success EFBET is obtaining and that is the main goal of OPTIMA."

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