EveryMatrix leaves the UK white label market, keeps B2B software operations

Following the UKGC suspension of the EveryMatrix’s B2C license in the UK, the decision has been taken at company level to let go of its B2C operating licenses for Remote Betting and Casino. The UK B2B software provision license for Remote Gambling Software remains active, and the company continues to offer gambling software to the UK licensed operators. 

EveryMatrix has been operating white label businesses since 2014. The company said in a news release Monday that after many years of successful and unproblematic B2C operations in the UK, the firm is forced to consider the UK white label business of EveryMatrix to be “irreparably damaged, despite its best efforts to swiftly prove the ability to operate in a safe, responsible, and compliant manner.”

Ebbe Groes, CEO of EveryMatrix stated: “We fully respect UKGC’s decision of suspending our license and we acknowledge their wish for a substantially changed way of operating white label businesses in the future. We regret the impact this suspension has had on our loyal players, on our brands, and on our long-standing white label partners in UK, but this business has by now become unsalvageable.” 

“We will use this highly unfortunate event as positive as we can and we are keen on maintaining EveryMatrix's leading role as a provider in the B2B space, in the UK and globally. This is where our company has enjoyed tremendous growth in the past several years and we will now focus even harder on this,” Groes added.

EveryMatrix said it is “entirely committed” and intends to focus on maximizing business growth, as well as to continue to be a trusted and proven software supplier operating globally in regulated jurisdictions.