New York's Seneca Casinos launches new igaming platform

Seneca Gaming Corporation unveiled its play-for-fun online gaming site iPlaySeneca.com, which was created in partnership with GTECH G2.

The site features more than 100 slot machines and video poker games, more than 30 table games, and head-to-head poker and bingo. It is also available on apps for mobile devices, developed in partnership with Bally Technologies.

It has additionally redesigned the websites for each of its three Seneca Casino properties in Western New York: Seneca Niagara Casino & Hotel, Seneca Allegany Casino & Hotel in Salamanca, and Seneca Buffalo Creek Casino.

Among the upgrades to the websites, a language selector now translates the site into eight different languages: Chinese (simplified), Chinese (Traditional), French, Italian, Japanese, Korean, Russian, and Vietnamese.

To play, guests securely download the software. Apps are also free to download through the Apple iTunes Store on all Apple devices and Google Play for Android devices. The Seneca Player's Club Login only requires an account number and pin.

Greg Bechkos, vice president of marketing at Seneca Gaming Corporation said in a statement: “iPlaySeneca.com gives guests the Seneca experience in the comfort of their own homes. It’s also a learning experience, as they can try new games for free.”

"Beyond free gaming, iPlaySeneca.com acts as a "virtual concierge" for information about entertainment at Seneca casinos including gaming, dining and concert listings. The new websites and apps offer virtual tours of hotel rooms and the ability to book online reservations," explained the company.

Jim Wise, senior vice president of marketing at Seneca Gaming Corporation stressed: “Everything you could ever need to know about Seneca Casinos is now right at your fingertips,” said in the press release. These apps provide our guests easy access to information—anytime, anywhere.”

The Seneca Gaming Corporation is also using its expanded online and mobile presence to attract visitors and drive the economy of Central New York.

“We also looked to promote the surrounding region and drive more awareness of the travel destinations of Western New York and the Southern Tier Region," Bechkos continued. "We have a number of partnerships within the community, and this is a great way to showcase them. It also lets our guests know there is so much to do when visiting Seneca Casinos and that it truly is a complete entertainment experience.”