Scientific Games Corporation has signed a mutual distribution agreement with Playtech, a gambling technology company. This new partnership will enable both providers to mutually benefit from each other’s scale and reach across the U.S., in addition to regulated markets in Latin America and Central, Eastern, and Western Europe.
Playtech’s software will be available to operators via the Open Gaming System (OGS). The agreement covers the breadth of Playtech’s Casino offering, including its portfolio of slots, table games, and Live Casino entertainment, which will all be integrated with Scientific Games’ features and promotions set. Playtech’s game content will be rolled out through the OGS initially in New Jersey with more states to follow.
Scientific Games’ OpenGaming covers more than 2,500 games consisting of in-house developed titles and content from a wide range of third-party studios. It also offers features such as jackpots, free-rounds, missions, and tournaments, all of which contain responsible gambling tools for players to access during gameplay.
Shimon Akad, COO at Playtech, said: “This is an exciting deal featuring two of the industry’s biggest names that are set to have a major impact on iGaming across the globe. A key pillar of our strategy is to increase the distribution of our software through mutually beneficial partnerships with the leading B2B suppliers in the leading markets, alongside increasing the depth of the content and services we offer to our existing customers. This partnership will significantly increase SG’s distribution to regulated markets in LATAM and Europe whilst also providing our customers in those markets with an even richer portfolio of exciting iGaming content. Playtech looks forward to benefiting from SG’s leadership in the U.S. as we look to roll out Playtech casino software in all regulated states.”
Jordan Levin, Group CEO Digital at Scientific Games, commented: “Together with Playtech, we’ll bring quality and exciting gaming content to the U.S. market and beyond. Once again, this latest partnership demonstrates the key role that OpenGaming plays in opening new opportunities for gaming providers to extend their footprint within key regulated markets. We’re very excited to be bringing Playtech’s world-renowned games to our operating partners across the globe and providing their player base with exceptional entertainment experiences.”