Seminole Gaming's Hard Rock venues in Florida have new VP Entertainment

Seminole Gaming announced Thursday the appointment of Andrew Saunders as new Vice President of Entertainment, with responsibility for live entertainment programming at Seminole Gaming venues throughout the state of Florida. 

Saunders will be in charge of implementing entertainment strategies, including collaboration between event venues and ticketing operations, finance and production partners.  

He brings more than 10 years of experience in negotiating and booking entertainment events, including relationship management with talent, agencies and production companies. He has also worked with event marketing, ticketing and legal teams. 

In an official press release, President of Entertainment for Hard Rock International and Seminole Gaming spoke about the incorporation of Andrew Saunders to the company. 

“Andrew Saunders joins Seminole Gaming with a wealth of entertainment experience and will be instrumental in advancing live events and entertainment opportunities. As our extensive schedule of concerts and events gains even more momentum, Saunders will identify additional one-of-a-kind entertainment for our guests”. 

Saunders also spoke about his new position. “I’m excited to continue bringing exceptional events and experiences to Hard Rock and Seminole Gaming guests as the entertainment industry begins to open its doors to in-person events. It’s an honor to be part of a team that focuses on unique guest experiences”. 

Seminole Gaming entertainment venues include the 7,500-seat Hard Rock Live at Seminole Hard Rock Hotel & Casino Hollywood, the 1,500-seat Hard Rock Event Center at Seminole Hard Rock Hotel & Casino Tampa, the 836-seat Seminole Center at Seminole Casino Hotel Immokalee, plus venues at Seminole Casino Coconut Creek, Seminole Brighton Casino and Seminole Classic Casino in Hollywood, Florida. 

Andrew Saunders will collaborate with entertainment leads at each property, such as Dave Gold, Vice President of Entertainment Operations and Live Events, and Steve Minick, Director of Entertainment at Seminole Hard Rock Hotel & Casino Hollywood and Seminole Hard Rock Hotel & Casino Tampa, respectively. 

Saunders' latest booking positions were for AEG at Staples Center, at Microsoft Theater as senior talent buyer working with the President division. He had previously worked as Director of Booking for Los Angeles’ Venue Coalition, a group of more than 70 arenas and 15 theaters in North America. Saunders also holds a bachelor’s degree in Music Industry and Business from the University of Southern California, Los Angeles.