Inspired inks multi-market virtual sports content deal with Novibet

Inspired Entertainment announced Tuesday the signing of a multi-market contract to launch its interactive Virtual Sports content with Novibet online gaming company, which is currently operational in several countries across Europe. Starting with the Greek market, Inspired’s Virtual Sports are now hosted in a dedicated section on novibet.gr, offering to players customized and localized Virtual Sports options on a 24/7 basis. 

Inspired’s Virtual Sports are delivered by the company’s Virtual Plug & Play solution, which allows Novibet’s members to access multiple Virtual Sports, including soccer, basketball and horse racing, served through an intuitive player interface. Novibet has launched Inspired’s Greek Matchday Soccer League, featuring 16 teams playing a league season of virtual soccer. 

In an official press release, Brooks Pierce, President and CEO for Inspired, spoke about this alliance and said: "Novibet is a leading online gaming operator and has been a long-standing customer of Inspired's on the iGaming side. We are very excited to further enhance their online portfolio to include our award-winning Virtual Sports and we look forward to working together to grow their brand across Europe." 

Thanasis Gkiokas, Sports Manager at Novibet, added: "We have enjoyed working with Inspired to create custom Virtual Sports offerings that are specifically tailored to fully satisfy our members, such as Inspired's exclusive Greek Matchday Soccer League. What we guarantee at Novibet is the most entertaining and vibrant gaming experience and our new content will surely please Novibet members."

Inspired’s virtual sports are accessible through more than 40,000 retail channels and 100+ websites in 35 countries.