New sportsbook and casino JeffBet launches under UKGC and MGA licenses

Online sportsbook and casino JeffBet.com has now officially launched under licenses from both the UK Gambling Commission (UKGC) and the Malta Gaming Authority (MGA), the new operator announced on Monday.

A statement describes JeffBet.com as a platform offering its customers a wide range of sports betting verticals and key products, such as in-play betting. Additionally, it includes a diverse casino offering including latest slots, progressive jackpots and live dealer games, in addition to scratchcards and table games “from some of the leading software providers in the industry.”

Additionally, JeffBet boasts “a comprehensive choice of payments methods for customers,” including Visa, MasterCard and Maestro, plus payment gateways such as PayPal, Neteller and Skrill, Paysafecard, PayviaPhone, BitcoinZondaPay, and more.

"We are delighted to see the site go live after so much hard work and we really believe that there is a gap in the market to challenge the big brands and turn this into a show of force,” a spokesperson for the brand said upon launch.

New JeffBet.com customers can benefit from a range of differing welcome packages across both sports and casino offerings. Additionally, they will also be able to enjoy promotions “on a regular basis.”

"With many sportsbooks and casinos getting acquired in recent years, there are only a couple of big, standalone brands left in the UK market and this is where we feel that we can make a push and offer our target customers value and quality above anything else," added the spokesperson.

JeffBet is launched through the Progress Play full casino and sportsbook turnkey solution. In addition to sports betting, the operator provides players with new slots and a range of casino games, including blackjack and roulette, as well as live casino.

In terms of its sports betting offerings, JeffBet allows wagering on popular UK markets such as soccer and horse racing, including in-play betting options. It also offers other sports such as golf, tennis, basketball, American football, baseball, cricket, UFC, boxing, rugby, snooker, and more.

“Our casino provides a safe environment using the latest 128-bit SSL encryption technology to ensure your transactions are protected and we are licensed and regulated by the Gambling Commission to ensure we are meeting all UK laws,” the site informs. “All of our software providers also have their games independently checked to verify their fairness and integrity.”