RSI integrates its BetRivers sportsbook into existing online casino offering in West Virginia

iGaming and sports betting operator Rush Street Interactive (RSI) announced Tuesday it is adding its online sportsbook to its existing online casino at BetRivers in West Virginia. Bettors in the Mountain State can now place bets through the integrated BetRivers iOS and Android apps and website. "The products share the same wallet for bettors’ convenience," the company explains.

The BetRivers sportsbook offers customers a wide breadth and scope of betting markets and content across various sports leagues, a press release says. Core features of the platform include an intuitive user interface, transactional performance, speed and reliability for in-play and pre-game bets, a catalog of betting markets, live streamed sports events, and diverse bet types such as instant bets and single game parlays, as well as a proprietary and automated bonusing and withdrawal approval system, "all backed by professional customer service."

RSI also describes BetRivers as having "a unique loyalty program" with a seamlessly integrated Bonus Bank, Bonus Store and Refer a Friend program. In April, the BetRivers mobile sportsbook app was independently ranked in the top 4 out of 41 apps in the United States market by gaming research firm Eilers & Krejcik. 

“We expect our BetRivers sportsbook app to be well received as many West Virginians are now familiar with the BetRivers brand and have come to appreciate and trust our high-quality products and responsive customer service," said Richard Schwartz, CEO of RSI.

"We are pleased that our integrated app will provide one convenient location for platers in West Virginia to switch effortlessly between the casino and sportsbook using phones, tablets and computers to experience all that we have to offer, from spreads, moneylines, parlays, single-game parlays, and player props to slots, table games and live dealer experiences," the executive added.

RSI has operated its online casino product in West Virginia since April 2021, and despite launching later than others in the market, the company claims its platform has already grown to capture a share in the low teens of the state’s online casino market per the West Virginia Lottery Commission and RSI internal estimates. 

“We are excited to expand our presence in West Virginia and offer residents more ways to win with the launch of our popular BetRivers sportsbook," Schwartz further commented. "Our experience in other markets has validated that online sportsbook players also enjoy the full-services of our online casinos, especially the table games."

Similar to online casino, RSI has access to the online sports betting market in West Virginia through its partnership with Mountaineer Casino, Racetrack & Resort, a Century Casinos, Inc. property, unifying RSI’s online casino and sportsbook licenses in the state via the same partner.