Wynn Las Vegas and F1 to launch exclusive all-access experiences for inaugural Las Vegas Grand Prix

Wynn Las Vegas announced Monday that it has partnered with Formula 1 to create the "Official FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX Million Dollar All-Access Experience" for the inaugural race taking place November 16-18, 2023.

The offering will give a group of six people access to "exclusive" events held during the Grand Prix and bespoke activities. “Only buyers of this official package will ever experience the Las Vegas Grand Prix in such style and luxury,” the parties explained.

Additionally, for each package purchased, F1 and Wynn Las Vegas will make a donation of $100K to local philanthropic efforts, a press release states.

.@F1LasVegas and #WynnLasVegss announce a special package for The Official FORMULA 1® HEINEKEN SILVER LAS VEGAS GRAND PRIX 2023! Visit - https://t.co/vu5dJDh0Si pic.twitter.com/GXk0AclxfO

— Wynn Las Vegas (@WynnLasVegas) November 14, 2022

Brian Gullbrants, President of Wynn Las Vegas, said: “We’ve partnered with F1 to curate an exclusive selection of premium race experiences that provide fans unmatched access to race week events, as well as Wynn’s world-class amenities. The official F1 all-access race experience is the perfect example of the bespoke experiences we seek to offer our guests.”

Emily Prazer, Chief Commercial Officer of the FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX, also commented: “Wynn Las Vegas is the ultimate partner to deliver the caliber of experience that we know our global Formula 1 fans have come to expect.” 

“We combined the most exclusive access points across the track with Wynn’s ultra-luxury accommodations and amenities to offer a package better than ever before and create the greatest race weekend imaginable,” she added.

Each $1 million package provides admission for a group of six people to a collection of official F1 activations, which include all-access to VIP spaces along the track, such as the Wynn Grid Club located within the Paddock Club, as well as F1 events and experiences throughout the weekend provided by the Las Vegas Grand Prix.

In addition, the group of six people will “enjoy Wynn Las Vegas as few others do,” the company stated. Experiences include a four-night stay in a two-story Encore Three-Bedroom Duplex; an elaborate welcome amenity; exclusive access to the Opening Ceremonies including the Red Carpet, as well as Priority Access to race-week events at Wynn.

Awakening, the new show at Wynn Las Vegas, invites the audience to join the quest of our beautiful heroine and her two fellow travelers as they seek to restore beauty and love to the world. Travel with them and experience worlds never before seen on their journey. pic.twitter.com/9dMtVKgkVc

— Wynn Las Vegas (@WynnLasVegas) October 4, 2022

The package also includes Wynn Elite tickets to Awakening, Wynn Las Vegas signature new show; a complimentary Spa and Salon treatment; Priority Reservations at Wynn restaurants and nightlife venues; luxury transportation; and a lifetime membership to Wynn’s exclusive Private Access program for each person; and more. A limited number of these exclusive packages are now available for sale at Wynn Las Vegas’ website.  

Las Vegas resorts have been quick to leverage the commercial opportunities offered by the upcoming Grand Prix. MGM announced last week it will construct "one of the world’s most exclusive live sports-viewing experiences" for the Las Vegas Grand Prix, offering guests the opportunity to witness the race from grandstands built on the Bellagio lake.