Station's Wildfire Casino in Downtown Las Vegas opens its doors today, debuting new brand design

Station Casinos’ new Wildfire Casino is set to open its doors today, February 10, at noon at 2700 Fremont Street, near Charleston Blvd. The casino's opening comes just in time for Super Bowl LVII. 

The 21,000-square-foot casino with about 200 slot machines, bar-top, and electronic table games has an updated look with modern designs and amenities compared to what’s expected in a Wildfire, said General Manager Jonathan Veltri. For instance, TVs are visible from anywhere on the slot floor, and the bar has 16 stacked 65-inch TVs and a sports betting ticker running above it.

"It’s really the focal point of the property," Veltri told the Las Vegas Review-Journal during a preview tour Tuesday. "It’s very well lit, almost looks like a piece of artwork with the TVs and the sports ticker on top.”

According to Veltri, the new design is part of an effort to tie Station Casinos - operator of Red Rock Resorts, Palace Station, and the under-construction Durango resort in the southwest valley - to its seven other Wildfire properties. And the brand’s new logo, “Wildfire by Station Casinos,” makes the connection clear.

The goal of the new Wildfire casino is further enhanced by the addition of the STN Sportsbook, two kiosks, cashless gaming through STN Cash, and the first loyalty program card printing kiosk.

"We wanted to give the Station Casinos feel, like Durango, but in a smaller environment," Veltri said, according to the above-mentioned media. "Not everybody wants to go to a larger casino, so we wanted to give everybody that option but with all the great Station amenities, comfort and safety, and security."

Dining offers inside the location will include IHOP and Tacos El Pastor. Meanwhile, the casino's STN sportsbook will feature a special sports betting contest related to the Super Bowl during the opening weekend. Contestants in the "Fremont freeroll" select 20 proposition wagers on Sunday’s game, and the contestant with the most points on the card wins $10,000.

Introducing the @WildfireVegas Fremont Freeroll. $10,000 to the winner. 🏈

Free to enter. Friday at noon through kickoff. pic.twitter.com/ZtYK9M4GCq

— Station Casinos Sports Betting (@STNSportsApp) February 10, 2023

Company representatives expressed their enthusiasm for establishing a presence east of downtown Las Vegas. Station has been the land owner, formerly the Castaways site, since 2004. 

"This is a true neighborhood casino. The quality is by far the best on the Boulder Strip," Scott Kreeger, President of parent company Red Rock Resorts, told analysts during its fourth-quarter earnings call Tuesday, as reported by the Las Vegas-Review Journal. "We think it’ll be something that’s fresh and new on the Boulder Strip that we haven’t seen in years."

Officials said that other Wildfire casinos in the valley are expected to undergo remodeling to match the new location's aesthetics. As for the under-construction Durango casino, located in the southwest area of the Las Vegas Valley, officials recently confirmed it is on track to be finished before 2024, with a target to open in the fourth quarter of 2023.