LatAm expansion

Pragmatic Play inks content deal with Colombian operator FullReto for its slots vertical

2023-03-29
Reading time 1:27 min

iGaming content provider Pragmatic Play continues to strengthen its position in the Latin American market after taking its slots vertical live with Colombian operator FullReto.

The provider’s slots games are now live on the operator’s online casino as part of the deal. This brings a wide range of titles to the platform, including favorites Gates of Olympus and Sugar Rush, alongside newly-released titles like The Knight King and Big Bass – Keeping it Reel.

This deal is another important step for Pragmatic Play as they expand their reach throughout LatAm. After recent similar deals with MiCasino, SA Esportes, and Jacare.Bet, the iGaming provider continues to grow throughout the continent.


Victor Arias

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: "We’re excited to be partnering with FullReto and providing one of our most prominent verticals to the Colombian market."

"Our presence in the Latin American region continues to grow, and I’d like to thank FullReto for their support. We’re proud to bring Pragmatic Play content to more Colombian partners, and we’re looking forward to yet another successful LatAm partnership,” he added.

For his part, Andrés Tamayo, General Manager at FullReto, said: "Pragmatic Play is a global leader of Slots content and has several of the top games in Colombia, so we’re honored to be able to partner with them and bring their iconic titles to our players. We’re very eager to see these games played by our customers."

Earlier this month, the company announced it added another title to one of its most popular franchises with Big Bass Hold & Spinner. "The latest installment to the popular series introduces a new mechanic whilst maintaining core concepts that made the original Big Bass Bonanza slot so iconic," the supplier explained.

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