GiG launches new Enterprise Solution, signs first license agreement for the product

As the demand for B2B solutions continues to grow and evolve across the global online gambling industry, GiG's Enterprise Solution gives clients the flexibility and ability to manage autonomously all aspects of the locally deployed platform, to modify the software or supplement it, to enhance the product development and integration roadmap while still benefiting from GiG's proprietary technology. This also enables GiG with a new commercial model to augment its current offering, the firm noted.

The Enterprise Solution will be an exclusive offering available to clients who are able to manage their own technology stack. "Both GiG and its Enterprise partners benefit from the continued product innovation. GiG considers this offering as a powerful and bespoke solution that will serve an increasing demand within the industry for higher levels of technological and roadmap flexibility while also adding further revenue streams to the business," the company stated in a press release.

Richard Brown

Richard Brown, CEO of GiG, said: "We have long held the view that for some operators, who have the technical ability and experience, a model that would open up our platform and technology to them would create further collaborative improvement of the product and ultimately enhance the customer experience."

"We have seen increasing demand for operators to gain that flexibility, and with the recent development of our next-generation platform, which has been developed with this structure in mind, we are able to offer this service in a controlled, supported, and sustainable manner. Ultimately our new GiG Enterprise product provides a solution that many operators crave, and we do not think it is being offered fully by the industry as of today," he concluded. 

GiG has already signed the first license agreement for the Enterprise Solution to an unnamed "successful industry group." The agreement is structured with a significant set-up fee charged for the license and subsequent fees over the term. The average estimated yearly contract value is materially above current averages for GiG's SaaS contracts.