Part of EGR North American Spring Briefing

Alternative sports trading data and odds supplier ALT Sports Data wins Ifrah Pitch Competition

2023-05-08
Reading time 1:24 min

ALT Sports Data, a supplier of alternative sports trading data and odds, has been named the winner of the third annual Ifrah Pitch Competition. With the win, the company received a monetary prize as well as strategic legal consultation from the global law firm Ifrah Law.

Ifrah Law, which works at the intersection of interactive gaming and government regulation, sponsors the competition, aimed at ascending companies within the U.S. betting and gaming industry to showcase new developments and innovative products to market leaders at the EGR North American Spring Briefing

ALT Sports Data’s product offering serves as a demand generator for sportsbook partners, providing operators the opportunity to supply more than one billion global alternative sports fans with the opportunity to engage in regulated betting activities, notes the company.

The proprietary managed trading platform supplies real-time trading data from a portfolio of "underserved alternative sports." A full wagering lifecycle for all covered events is included, as pre-match and live odds services generate independent, algorithm-driven betting markets.

Joe Dunnigan, Founder and CEO of ALT Sports Data, said: "Alternative sports have long been overlooked by the sports betting industry, despite a unique opportunity to cost-effectively reach, acquire and retain additional communities of fans and potential bettors."

"Receiving this honor highlights the demand for sportsbook operators to drive engagement among large, untapped audiences and underscores the ability for alternative sports trading data to deliver a significant number of engaged, depositing players," he added.

Previous winners of the Ifrah Pitch Competition include Hedge and Skrmiish. Finalists this year included Sparket and CashComment, in addition to ALT Sports Data.

ALT Sports Data has secured official partnerships with several premier leagues within the alternative sports space, such as World Surf LeagueMajor Arena Soccer League, and Street League Skateboarding, among others.

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