Trade event iGB Live!, which will take place on July 11-14 at the RAI Amsterdam, has reached a record-high number of sign-ups. Within a week of registration opening, the event reported over 1,000 industry professionals signing up to attend the show.
Naomi Barton, Portfolio Director responsible for the iGB Events brand, stated: "The campaign that we are deploying for iGB L!VE 2023 is entitled 'Another Level,' and the response we have received just a week into registration echoes that theme. Pre-registration is literally at another level - so much so that we are tracking ahead of last year's like-for-like figures, which ultimately saw iGB L!VE set a new attendance record of 5,022, representing a 7% uplift on the previous best, which was set in 2019."
"As an organizer, we are always looking at ways in which we can enhance the stakeholder experience and continue to grow attendance. The most effective way of achieving that core objective is to simply consult with our iGaming customers and, wherever possible, implement their requests as part of the show offers. In this way, iGB L!VE directly reflects the needs of the industry sector it serves," she added.
Naomi Barton
iGB L!VE brings a mid-year opportunity to connect with Affiliates, Suppliers, and Operators, organizers noted. The show provides insights and access "to the most advanced online betting and game developments," helps reduce acquisition spend, assists business owners in enhancing player retention strategies, and "converts expert-led insights into tangible business growth strategies."
"Affiliates attending iGB L!VE will be able to maximize ROI through the development of the very best business partnerships and the conversion of high-quality leads, form collaborative relationships in both Europe and the rest of the world, and learn the latest tips from industry thought leaders," Barton concluded.