FTN launches new fantasy sports show on Sirius XM, partners with Spotlight Sports to relaunch its websites

Sports data company FTN Network, which specializes in delivering data for betting, season-long fantasy, and daily fantasy, has announced the debut of its new SiriusXM Fantasy Sports Radio show, called "The FTN Fantasy Show."

The show will be hosted by fantasy experts Jake Ciely, Chris Meaney, and Lauren Carpenter, and will run from 9:00 - 11:00 AM ET every Saturday, beginning July 8, 2023, on SiriusXM channel 87.

During each episode, hosts Ciely, senior writer for The Athletic; Meaney, Head of Media for FTN Network; and Carpenter, FTN Fantasy Analyst, will discuss fantasy football in what the company calls "a fun, insightful, and daringly candid" manner. FTN notes that the trio "won't just deal takes; they will share their knowledge to help the viewer advance as a fantasy manager."

FTN notes: “Whether they need to 'make a list' or debate milk before the cereal, you will be laughing, as well as improving as a manager, with every show.”

We are excited to add @FTNFantasy to the @SiriusXMFantasy lineup! pic.twitter.com/AgkNnqrBO7

— Fantasy Sports Radio (@SiriusXMFantasy) June 21, 2023

“At FTN, we strive to be people’s go-to source for trusted, accurate, and dependable fantasy football information and statistics,” said Kevin Adams, CEO and Founder of FTN Network. “Getting our show on a platform like SiriusXM is an incredible opportunity to create a value-add for our diehard user base and introduce our brand and product to a massive new, and highly engaged, fantasy sports audience.”

FTN Network also partners with Spotlight Sports Group

FTN has additionally partnered with technology and media company Spotlight Sports Group (SSG), which has re-engineered three platforms for the data expert. The platforms have been upgraded to incorporate SaaS solutions to provide their audience with a user-friendly experience.

SSG has provided FTNFantasy, FTNBets, and FTNDaily with a "state-of-the-art" publishing platform, complete with checkout services to manage subscription packages and SaaS tools that will allow platform managers "to easily create custom interactive tools for their audiences."

All three platforms were re-designed to deliver a next-level user experience that utilizes SEO best practices to help the platforms grow organically, a press release notes.

To help FTN Network scale its affiliation revenues, SSG also embedded its affiliate management services product across all three platforms which display sportsbook, iGaming, and paid fantasy sports offers to users based on their geolocation. It also allows FTN to display relevant offers to their audiences completely autonomously and based on their relationships with operators.

Kevin Adams discussed the upgrades made across all three platforms, stating: "Our vision for our redesign was to provide a cleaner, more modern, and premium user experience for our subscribers. Our team's work, partnered with SSG's ability to execute our technological vision, will further cement FTN as the go-to data source for bettors and fantasy players."

Rick Wolf, SVP of B2B Partnerships at Spotlight Sports Group, said: "No partner utilizes the power of our platform and technology better than FTN Network. Their vision for ease of use, findability, plus deeper features using their own proprietary data was executed across all three platforms without losing an ounce of SEO strength."

Wolf further added: "The upgrades were implemented across the board using our new SaaS capabilities and delivered in collaboration with the great team at FTN Network. The upgrades feature a cleaner and more personalized design allowing for greater findability, which allows FTN Network to stand out amongst the competition with premium services for the upcoming NFL season."