Clarion Gaming invites safer gambling organizations to apply to become its official Charity Partner

Clarion Gaming, organizers of gaming B2B events including ICE, iGB Live!, and iGB Affiliate London, is extending an invitation to the global community of not-for-profit safer gambling organizations to apply to become its official 2023-24 Charity Partner.

Interested third-sector organizations are being asked to provide insight on how they would deploy the partnership to help address specific challenges they are facing together with their mission and vision for the future. Clarion Gaming has set a deadline of July 31st for the receipt of applications with the partnership becoming effective September 1st and running through to July 31st, 2024.

Managing Director Stuart Hunter said he is excited at the prospect of broadening Clarion Gaming's engagement with the international community of safer gambling charities. He explained: "When we launched our inaugural Charity Partnership, which we ran successfully with YGAM, we confirmed our plan to rotate and build relationships with a range of progressive safer gambling organizations including those which are based outside of the UK."

ICE London's record-setting 2023 edition

The executive further noted that Clarion Gaming has "a long-standing commitment" to safer gambling through initiatives including the Consumer Protection Zone (CPZ), which the company introduced to the ICE show floor in 2018 and which will feature for the first time at July's iGB L!VE in Amsterdam. 

"Each year, the CPZ has grown in size and status with the 2023 edition hosting a record 20 stands," added Hunter. "The CPZ was recognized by the industry at the Global Regulatory Awards and has grown to become arguably the most visible manifestation of safer gambling at any industry trade show. We are also supporters of the awareness raising Safer Gambling Week which this year runs across November 13th - 19th."

Clarion Gaming notes that the partnership will see the successful charity confirmed as an ICE Ambassador, and receive impactful branding at the 2024 editions of ICE, iGB Affiliate London, and iGB Live! The partner will also be a part of the official opening ceremonies for each event, receive branding in show guides and on the dedicated event websites, attend as guests at key VIP events, have fundraising visibility via QR codes and an advertising presence in the ICE Show Daily newspaper.