Casino and gaming brand Winlandia has set its sights on the United Kingdom, launching its operations after securing a license from the UK Gambling Commission.
Formerly known as Finlandia, the brand is part of SkillOnNet and boasts a gaming portfolio, offering more than 5,700 games, including a significant selection of slots, live dealer games, and table games.
Players can also benefit from various daily bonuses, tournaments, and free spins, enhancing their gaming experience.
Winlandia's entry into the UK market marks a milestone for the brand. Christoffer Grönlund, the Head of Acquisitions & PR at Winlandia, expressed his enthusiasm about the launch in the UK.
"It is not every day a new casino launches in the UK, so for a period of time, we will, of course, have a strong USP as the newest casino in the UK. That is a huge magnet for customer acquisition," Grönlund stated.
The UK gambling market is lucrative but highly competitive. Grönlund emphasized that Winlandia was determined to distinguish itself and provide experiences that would resonate with both Finnish and UK players.
Earlier this year, Winlandia announced its rebranding and its plans to expand beyond Finland. The casino is actively targeting various markets, including Norway, Denmark, and Sweden, in addition to the UK.