iGaming technology provider SOFTSWISS won Brand IDOL of the Year at the iGaming IDOL Awards 2023. The seventh edition of the event was held on November 30th at the InterContinental Hotel in Malta.
According to the company, the annual iGaming IDOL Awards recognize excellence in the online gambling sector, and SOFTSWISS's recognition marks "a significant milestone in the company's journey of expertise."
The recognition comes as SOFTSWISS strengthens its position across the European region, as well as in promising markets in Latin America and Asia. According to the provider, the success achieved by campaigns including "Bringing the Heat," and "Make Your Business a Classic" not only underscores its marketing efforts but also "expertly embodies the fundamental tenets of its brand philosophy."
Valentina Bagniya
"We are truly honored to stand among the industry’s best and brightest at the esteemed iGaming IDOL. This accolade is a testament to the collective passion and dedication of our team," said Valentina Bagniya, Chief Marketing Officer at SOFTSWISS.
"As we celebrate this prominent win, let it fuel our commitment to understanding customer needs, crafting top-tier products, fostering creativity, and pursuing exceptional ventures in the dynamic iGaming world."
In addition to the Brand IDOL of the Year award, the company's 2023 accolades also include the EGR Marketing and Innovation Awards and Best Marketing Campaign at the EiGE Awards.