Inspired has announced the launch of its virtual sports content in New Jersey through a partnership with online sports betting and casino company Rush Street Interactive.
The B2B provider's virtual sports content is now accessible to RSI players through its BetRivers sportsbook and casino. This launch is the first of many planned across other states with RSI in the coming year, noted Inspired.
"We are thrilled to partner with RSI to bring Inspired's premium Virtual Sports to BetRivers players in New Jersey. This collaboration will enhance the gaming experience for BetRivers players and complement their sports betting options," said Brooks Pierce, President and Chief Executive Officer of Inspired. "Our strong relationship with Rush Street Interactive and their exceptional BetRivers platform make them an ideal partner for us."
"Reintroducing Inspired's Virtual Sports with their latest new and improved catalog of events, including key US sports, to BetRivers in NJ, is a significant addition," said Richard Schwartz, Chief Executive Officer of Rush Street Interactive. "Our aim is to continually elevate our customers' gaming experiences with premium content."
"Inspired is known for its exceptional Virtual Sports offerings, and we are excited to work together to provide a new and improved online entertainment experience for our players."
Inspired says that its partnership with RSI highlights a “shared commitment” to delivering high-quality gaming content and innovative solutions to players in the rapidly expanding online gaming industry.
"With the launch of Inspired's Virtual Sports on BetRivers, players in New Jersey can look forward to a dynamic, interactive gaming experience that sets new standards for Virtual Sports entertainment," Inspired said.
Earlier this year, Inspired revealed that it recorded a revenue of $97.5 million in the third quarter of 2023, up 31% on a reported and 22% on a functional currency basis versus the prior year. The growth was driven by the Interactive segment and low-margin gaming hardware sales.