To cater to specific audiences

SOFTSWISS Game Aggregator adds Live Game Tournaments feature to its Tournament Tool

2024-04-10
Reading time 1:18 min

The SOFTSWISS Game Aggregator has announced a new Live Game Tournaments feature within its Tournament Tool. The update extends the tool’s scope, "building on the success of slot tournaments in enhancing player engagement." Internal SOFTSWISS research indicates a 22% increase in average daily bets per user with the Tournament Tool.

Operators can now customize tournaments for different player segments. While live games attract a specific audience favoring direct dealer-player interaction and real-time experiences, slot game enthusiasts form another segment, the company notes. However, despite the differences, SOFTSWISS explains that both segments share a common interest in competitiveness and social interaction.

Operators have the flexibility to choose participating casinos, countries, and games using the game search bar or provider filter in the back office. Live game tournaments and slot tournaments can run concurrently. Moreover, operators can host mixed tournaments that incorporate both slots and live games.

The Tournament Tool, available to all Game Aggregator clients, features an in-game interface that facilitates communication about gaming campaigns. It keeps players informed about ongoing and previous events and tournament rules and showcases a leaderboard widget for easy tracking of standings, SOFTSWISS highlighted.

Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, said: "We closely monitor the market and analyze our customers' feedback to develop features that meet their needs. Tournaments for live games such as blackjack, roulette, and poker immerse players in a special competitive atmosphere that aligns with the gamification trend. In the future, we plan to add other types of games, enabling our clients to build successful businesses that cater to a broader range of player segments."

SOFTSWISS says that its team is also exploring additional innovative feature developments to enhance player engagement and is eager to share insights at SIGMA Americas on 23rd–25th April at stand i70.

With Brazil's iGaming market experiencing rapid growth and regulatory changes, SiGMA Americas is an essential platform for connecting industry stakeholders, notes the company. 

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