Digitain unveils Centrivo Affiliate Platform for enhanced iGaming marketing campaigns

Sportsbook and iGaming solutions provider Digitain has expanded its technology offering with the release of its Centrivo Affiliate platform. 

The introduction of the Centrivo Affiliate platform enables operators to expand their new player acquisition marketing, retention, and reactivation for a complete, seamless solution that includes the creation, tracking, and reporting of affiliate marketing campaigns, the company said in a statement.

"We continue to innovate our platform for iGaming partner operators so that they can create promotional campaigns for acquisition, retention, reactivation, that deliver player engagement and revenue growth,” Edmond Ghulyan, Digitain's Group Chief Strategy Officer / Chief of Centrivo Product, said.

“The Centrivo Affiliate platform is intuitive and can be customized to meet the operator's unique requirements, offering various commission models, redirection automation, tracking optimization and comprehensive reporting capabilities."  

The platform allows Digitain partners to set up and launch their affiliate marketing program "with a single click, guaranteeing maximum exposure and player engagement during high-profile events."

Digitain is a sportsbook and casino platform provider offering turnkey and API solutions to over 150 operators. The multi-channel Digitain iGaming Centrivo Platform allows operators to plug in sportsbook, casino, live dealer, and virtual sports modules. It includes an integrated payment gateway, bonus engine, CRM system, affiliate solution and dedicated customer support.