Soft2Bet showcases innovations and introduces iGaming investment fund at final Amsterdam iGB L!VE

iGaming turnkey solutions provider Soft2Bet has reported a successful participation at the final Amsterdam edition of iGB L!VE, where it showcased its solutions and engaged with industry professionals.

The event featured fully booked workshops, including sessions on Soft2Bet's Motivational Engineering Gaming Application (MEGA), a gamification solution designed to enhance player engagement and retention in the iGaming sector.

During the event, the company also introduced its Soft2Bet Invest iGaming Innovation Fund, aimed at supporting innovative online gambling companies.

Another key highlight of Soft2Bet's participation was a panel discussion hosted by the company’s Chief Business Development Officer Martin Collins, which focused on the roles of gamification and personalization in the iGaming industry. The panel explored how these trends are increasingly influencing both operators and providers, offering valuable insights into the current and future landscape of online gambling.

“I was highly impressed with the traction iGB achieved this year. As the final edition of the event in Amsterdam, it drew even more attention than usual,” Collins said.

"This was evident in the number of meetings we hosted and the strong attendance at our MEGA Workshops. Besides being fully pre-booked, these workshops attracted a lot of foot traffic, with people stopping by to learn more about our gamification engine, which is always gratifying."

At IGB Live, Soft2Bet also underscored its focus on responsible gambling, product innovation, and industry growth. Looking ahead, Soft2Bet expressed anticipation for the next iGB L!VE event, scheduled to be held in London in 2025.

“We also met many promising startups interested in funding through Soft2Bet Invest, leaving us with very positive prospects. iGB Amsterdam treated us exceptionally well this year, and we're excited to see how it will develop next year in London,” Collins added.