Online casino and sportsbook Stake announced that it has been granted a casino and a sportsbook license in Peru, enabling it to launch stake.pe. According to Stake, this addition marks an "exciting step forward" in Stake's strategic expansion into the Latin American and regulated markets.
“Building on its foray into Colombia, the news highlights Stake's commitment to the region by being among the first companies to secure a license under Peru's newly established regulatory framework,” Stake said. The company added that this development enhances its global footprint and positions it to deliver its product offerings to a rapidly growing audience.
"We are delighted to bring Stake to Peru, a country that has a lot of potential for digital growth, which has been evident in recent years," said Diana Otalora, General Manager, Latin America at Stake. "This shows our ambition to provide world-class entertainment to Peruvian customers and to expand our reach in LatAm."
Along with the news of the stake.pe launch, Stake has hired a local Country Manager in Peru, Jennyfer Escobar, who joins the team alongside a suite of senior women leading the LatAm strategy for Stake.
As per Stake, Escobar brings a wealth of knowledge to the gaming sector in Peru, having worked in the industry for nine years, and leading one of the country's top brands. "Her deep understanding of the market, combined with a strategic vision, will be crucial to navigating the new regulatory landscape," the company noted.
"I am thrilled to join team Stake and help to guide efforts in Peru," said Escobar. "The Peruvian market has significant growth potential and we look forward to engaging even further with the region. I'm excited to continue contributing to the dynamic world of gaming in Peru and to drive innovation in this evolving industry."
The entry of Stake to Peru brings a tailored offer that incorporates local preferences in addition to the already-known platform of Stake, says the operator. “We offer a diverse range of betting options, including sports betting, casino games, and esports -- all supported by cutting-edge technology,” added Stake.
The company concluded that it is committed to responsible gambling practices and will work closely with local representatives to ensure "a safe and enjoyable experience" for all customers.