Novomatic's Novovision casino management system chosen by Estoril Sol in Portugal

Novomatic's NOVOVISION casino management system has been selected in Portugal by operator Estoril Sol, SGPS, following a competitive selection process. The CMS went live at the end of November at the Casino Lisboa, while sister location Casino Estoril will follow in phase two during Q1/25.

Customer services and guest convenience were two major points in the selection process, says Novomatic, with the company's solution ultimately chosen for its potential to drive "operational efficiency, profitability and security" for the casinos.

Novomatic's proprietary NOVOVISION solution was originally developed for the group's own operations before making it available for third-party customers. The solution, built "on the latest cutting-edge technologies," covers all major areas of a casino gaming operation.

The NOVOVISION team implemented a range of customized functionalities as part of the deployment, specially tailored for the specific requirements of Estoril Sol. The first installation at the Casino Lisboa went live in November after a three-week roll-out that was conducted during ongoing business.

The gaming offer at the Casino Lisboa spans across three floors, with video slots and live games comprising Poker, Roulette, Black Jack, Macau Baccarat as well as the typically Portuguese dice game French Bank, next to two restaurants and four bars.

"NOVOVISION was implemented in Lisbon with an almost full suite of the modular functionalities encompassing the entire business operation as well as the player journey from A to Z, via NV core, access, pay, wallet, promo, smart and more," Novomatic announced.

The first point of contact with the CMS for the guests entering the casino are the brand-new NOVOVISION Self-Registration Terminals (SRT) and the registration desks where, after the obligatory due diligence, KYC and GDPR procedures, they can choose to either agree to a biometric registration via fingerprint / facial scan with card or receive a QR code that entitles them to pass the new NOVOVISION access gates. 

In total, all 634 EGMs have been equipped with biometric NOVOVISION player tracking modules and 27 live tables retrofitted with facial recognition equipment. The single wallet functionality offers ease of play, an accurate allocation of promotional points and extra loyalty features at the Promo Tower for the guests as well as accounting and player tracking data in real-time for the casino.

Estoril Sol has opted for the full biometric functionalities as well as NOVOVISION BI, the NOVOVISION notifier smart staff app, marketing & loyalty features, and the custom-tailored QR code solution, Novomatic added.

Jens Einhaus, Head of Sales & Product Marketing NBS, says: “It is very gratifying to see such a comprehensive system installation in operation with such a renowned customer. The NOVOVISION functionalities have been designed to closely interlock and work in tandem in order to fully exploit the powerful potential of the solution, which offers so much more than your standard CMS.

"I would also like to express my thanks for Estoril Sol management’s trust and support and the excellent cooperation with all Estoril Sol’s teams that have been directly involved. A special thanks also to our long-time distributor, Diverstock Entertainment, who has been supporting us for more than 20 years in Portugal and has contributed to this hard but successful journey.”

Bruno Ferreira, Gaming Manager/Coordinator Casinos Lisboa and Estoril, says: “By choosing NOVOVISION, Estoril Sol sought to stand out and position itself technologically at the forefront of the national sector. We want to revolutionize the experience we offer our customers today and for that we need to know them better. We are convinced that with this system, which is much more comprehensive than the previous one, we will be able to achieve our goals.

"The migration process was quick and efficient. I would like to thank Novomatic's management team for their support throughout the process, and their entire operational team involved in this implementation. I also need to thank Diverstock, Estoril Sol's long-standing partner, for their commitment and support throughout the process. And, last but not least, to the entire Estoril Sol team and consultants that were involved in the project. Together they were all crucial to the success of this implementation.”