Gambling.com Group has announced plans to acquire Odds Holdings, the parent company of sports betting odds comparison platform OddsJam, in a deal valued at up to $160 million. The transaction includes an initial payment of $80 million, with an additional $80 million contingent on OddsJam’s performance through the end of 2026.
The acquisition is set to expand Gambling.com Group’s industry footprint by incorporating Odds Holdings’ technology and diverse revenue streams. Gambling.com Group expects the deal to close on January 1, 2025, subject to customary closing conditions.
OddsJam, the flagship brand of Odds Holdings, provides real-time betting odds to consumers via its website and app. Additionally, a separately managed business unit delivers low-latency odds data to enterprise clients. The technology underpinning OddsJam processes over 1 million requests per second and handles multiple terabytes of data daily across nearly 300 sportsbooks, Gambling.com Group said.
“The accretive acquisition of Odds Holdings will immediately provide Gambling.com Group with additional, recurring revenue streams which are independent of our market-leading online gambling affiliate business, consistent with our strategy to expand our footprint in the online gambling industry,” said Charles Gillespie, CEO of Gambling.com Group.
The acquisition is expected to be “immediately accretive” to operating results, with Odds Holdings forecasting $26 million in revenue and $12 million in adjusted EBITDA for 2024. Gambling.com Group views the deal as a strategic step toward its goal of achieving $100 million in adjusted EBITDA.
Odds Holdings’ team, including founders Ankit Goyal and Alex Monahan and CEO Matt Restivo, will join Gambling.com Group as part of the transaction.
“By leveraging Gambling.com Group’s expertise, innovation, and resources, we will be optimally positioned to scale our technology and data-driven insights to reach an even larger audience of online bettors, including beyond the North American market,” said Restivo.
The Odds Holdings acquisition follows Gambling.com Group’s April 2024 purchase of Freebets.com and its related assets. The company plans to leverage its partner relationships to accelerate the growth of OddsJam and other Odds Holdings brands.