Hyatt adds The Venetian Resort to its World of Hyatt loyalty program

Hyatt Hotels Corp. and The Venetian Resort Las Vegas have announced a long-term licensing agreement, making the iconic Las Vegas Strip property bookable through Hyatt channels, including Hyatt.com and the World of Hyatt mobile app.

Set to launch "soon", the partnership will allow members of Hyatt's loyalty program, World of Hyatt, and eligible meeting and event planners to earn and redeem loyalty points on qualifying stays, earn credit toward the Brand Explorer Award and, for World of Hyatt elite members, enjoy additional on-property benefits.

By bringing the popular luxury resort to join its loyalty program, Hyatt says it is expanding its distribution "in a key market that matters to guests and travel planners" alike, amid the backdrop of sustained booking demand.

“Las Vegas is a perennial favorite for World of Hyatt members and our group business customers are requesting rooms at a higher volume than pre-pandemic due to the world-class entertainment and unique experiences offered by this dynamic destination,” said Mark Vondrasek, Chief Commercial Officer, Hyatt.

“The licensing agreement with The Venetian Resort Las Vegas adds 7,000 rooms and 2.25 million square feet of meeting space, inviting Hyatt's loyalty members and valued customers to have even more options to earn and redeem loyalty points when visiting Las Vegas.”

The Venetian Resort Las Vegas is home to two luxury hotels – The Venetian and The Palazzo – and is the only all-suite resort on the Las Vegas Strip. The property is known for featuring Venice-themed elements, including canals and gondola rides. The Venetian's suites have also been reimagined with designs inspired by the ornate costumes of the Venetian Carnival following a $1.5 billion reinvestment.

"Our legendary resort continues to lead the way on the Strip, setting the benchmark for innovation, luxury, and unforgettable guest experiences," said Patrick Nichols, President and Chief Executive Officer of The Venetian Resort Las Vegas.

"From unveiling reimagined suites and collaborating with world-renowned chefs to delivering unparalleled entertainment, we have consistently stayed at the forefront of this ever-evolving destination. As we embrace a new era for The Venetian Resort, this relationship enables us to expand our reach and connect with new audiences.”

As part of the long-term licensing agreement, World of Hyatt will, in the future, offer elite Venetian Rewards members benefits within World of Hyatt. Additionally, the two hospitality powerhouses will work together in the MICE (meetings, incentives, conferences, and exhibitions) and convention space to also complement each other’s strengths in group business.