Casino Guru to highlight sustainable industry initiative, explore new partnerships at ICE and iGB 2025

Online casino resource Casino Guru has confirmed its presence at the upcoming ICE Barcelona event, which is set to take place at the Fira Barcelona Gran Via from January 20 to. Representatives from the company’s Safer Gambling, Affiliate, Data, and Public Relations teams are set to attend the event.

Casino Guru announced that its Public Relations team will play "a pivotal role" at ICE 2025, establishing its presence and showcasing "industry-defining initiatives that have earned widespread recognition over the years."

The team will provide insights into the success of the Casino Guru Awards and Casino Guru News, now in their third and fourth year respectively, and how these projects "continue to set robust standards for industry excellence" guided by the PR department.

Casino Guru's PR and External Relations Lead, Daniela Sliva, and her team will be available at the Casino Guru News booth (#MC29 Level 0), with Casino Guru News also a proud media sponsor of ICE and iGB 2025, which has sold out and are set to feature more than 1,000 exhibitors from 118 countries on 112,000 square meter of floor space.

From this dedicated platform, the PR team will meet with current and prospective partners to discuss collaborative opportunities for Casino Guru News and other projects spearheaded by Silva and her team. At the same time, Casino Guru News will conduct interviews with key stakeholders, engage with decision-makers, and record video sessions for the readers of the publication.

The PR team will be present to answer any questions about the projects and highlight the team’s most recent accomplishments. "This is an invaluable opportunity for potential partners and journalists to find out more about Casino Guru’s impactful contributions to the industry and the company’s unfaltering commitment to innovation," Casino Guru asserts.

In the Sustainable Gambling Zone, Casino Guru will be represented by Šimon Vincze, Head of Sustainable & Safer Gambling at booth #SG1 Level 0. For the third consecutive year, Casino Guru will exhibit its Global Self-Exclusion Initiative (GSEI), which has made significant strides, including a new partnership with BetBlocker and the addition of a blocking tool on the homepage to help at-risk players.

Casino Guru will also highlight the progress of its Self-Exclusion Standards project, which recently completed its consultation process with 62 valid responses out of 119 contributions. A final workgroup meeting will provide guidance and recommendations for online self-exclusion.

The exhibition floor will also be joined by the Data and Affiliate Teams which will be present to share their insights into the industry, leveraging the Casino Guru brand and bringing relevant scoops directly to interested stakeholders.

The teams will attend the casino floor to explore new and existing opportunities and specifically meet with casinos featured on the Safety Index and in the Casino Guru’s database to discuss how brands may improve their ratings, and what they need to do to achieve a robust industry standard for excellence, player protection, and player trust.

Casino Guru will seek to promote sustainable gambling practices, forge partnerships through its affiliate and media teams, strengthen industry relationships via its public relations team, and showcase the evolving Casino Guru Awards format at the show.