April 7-10, Transamerica Expo Centre

BIS SiGMA Americas tickets go live ahead of April summit in São Paulo

2025-01-30
Reading time 1:43 min

Tickets are now officially open for the third edition of BIS SiGMA Americas, event organizer SiGMA has announced. Taking place from 7 to 10 April, at the Transamerica Expo Centre in São Paulo, the summit will connect the LatAm industry, bringing regional operators, suppliers, affiliates, and policymakers together for "one of the biggest gaming events in the region this year."

With ticket prices continuing to climb as the event nears its inception, SiGMA calls on interested attendees to secure advantageously priced early bird deals. Head to the SiGMA World website to purchase a ticket. 

Delegates can expect more than 300 speakers contributing to a series of panels and keynotes over the 3-day conferencetackling the region’s most pressing issues, assessing future potential, new technologies, and exploring the road ahead for a regulated and responsible market. 

The summit comes as new legislation has created a lucrative new market for international operators to explore. An expanded expo floor will showcase the best in business, bringing both seasoned exhibitors as well as budding startups – with the Startup Village featuring exciting new companies.

Startups can also explore the Startup Pitch, a live pitch event that brings young startups closer to investment opportunities, advice, and mentorship. 

Meanwhile, networking opportunities will include a steady stream of side events taking place over the course of the event. From ice breakers to award ceremonies and charitable activities to VIP dinners, the full calendar ensures "a seamless blend of business and entertainment," notes SiGMA.

New halls added to accommodate increased demand

Following its inaugural debut in 2023, the BIS SiGMA Americas event returned to Sao Paulo in April for its second event in the region in 2024. The expo saw a high turnout of delegates, with 14,000 filling Transamerica’s expo floor and auditorium. The 2025 event now expects 18,000 delegates, a significant leap from the previous edition. 

In light of this, organizers have significantly expanded the footprint of the floorplan, adding over 11,000 sqm of extra space through the addition of 2 new halls. “This will provide ample room for us to cater to increased demand from the gaming community – providing plenty of space to accommodate an influx of top tier exhibitors seeking a spot on the expo floor,” SiGMA stated.

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