Massachusetts set a new sports betting record in January 2025, with online and retail sportsbooks generating $96.4 million in gross revenue. This marked the highest total since online wagering began in March 2023, surpassing the previous record from November 2024 by nearly $14 million.
The Bay State also achieved a 12.6% hold on a $762.5 million handle, the highest ever recorded, resulting in a 32.6% increase in sports betting profits compared to the previous year. Despite the growth in revenue, the handle was down 17% year-over-year, ending a four-month streak of record-high wagers.
Massachusetts collected $18.7 million in tax revenue from the $94.4 million in adjusted sports betting revenue. Although the handle fell 3.2% from the previous month, the state mirrored a trend seen across other U.S. markets, where operators rebounded in revenue after a challenging December 2024. The state was up 62.8% from December.
Seven online operators led the charge, generating $751.6 million in total wagers and $95.4 million in revenue. DraftKings continued its dominance with a fifth consecutive month of over $350 million in wagers, with January’s handle amounting to $377.1 million. The company posted $52.7 million in revenue, almost doubling December’s earnings.
FanDuel also saw a solid performance, recording $217.3 million in wagers, although down from December’s $241.5 million. Its gross revenue, however, increased significantly from $19.4 million to $29.3 million, thanks to a 13.5% hold.
Meanwhile, BetMGM’s $5.6 million in gross revenue from a $63.2 million handle showed growth from December’s $4.2 million. For its part, Fanatics surpassed $30 million in wagers and almost hit a double-digit hold.
Lastly, ESPN BET edged out Caesars for the fifth spot with a $28.4 million handle, doubling its revenue from the prior month. Caesars posted a 5.4% hold, the only operator with a win rate below 8%.
Retail sportsbooks at Massachusetts’ three casinos combined to generate $11.1 million in wagers. Encore Boston Harbor led with $6.2 million, posting an 8.5% hold, while Plainridge Park enjoyed an 11.3% hold on its $3.7 million handle. However, MGM Springfield failed to produce any taxable revenue for the second consecutive month, marking its third such occurrence since September 2024.