BETesporte partners with RedeTV! in landmark sports broadcasting deal
Brazilian sports betting operator BETesporte has announced a new partnership with RedeTV!, becoming the official sponsor of the network’s daily sports show Bola na Rede.
The partnership marks a historic first for RedeTV! as it becomes the only free-to-air television network in Brazil with broadcasting rights to both Série B of the Brazilian Championship and the NFL (National Football League).
This collaboration is set to provide millions of Brazilians with free access to two prominent football leagues. It also marks a major step in BETesporte’s expansion strategy.
Already a sponsor of Série A, Série B, and Brazil’s World Cup Qualifiers, BETesporte is deepening its connection with fans through exclusive promotions, including ticket raffles, jersey giveaways, and special experiences.
“We are very happy with this partnership. We are already official sponsors of Série B and offer our customers the NFL betting market,” said Vinicius Nogueira, CEO of BETesporte.
“We know that one of the biggest challenges for fans is finding quality and free reinforcements. Now, we are going to deliver this in style, on national television.”
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