Casino games and retention solutions developer SYNOT Games has announced a strategic partnership with Spanish aggregator R. Franco Digital. The collaboration is set to facilitate the delivery of gaming experiences across Spain, Portugal, Mexico, and Colombia.
In a bid to boost player engagement in the iGaming industry, SYNOT Games has integrated its retention solutions into R. Franco Digital’s flagship IRIS Platform, described as "a comprehensive and flexible aggregation system."
This partnership, which unites SYNOT’s tools such as the SYNOT Progressive Bonus and Free Round Bonus, promises to deliver "an enriched gaming experience for key Spanish-language markets," according to a press release.
The collaboration is designed to provide casino operators with a suite of features aimed at boosting player engagement and loyalty. By combining iGaming content with retention mechanics, operators are now empowered to create a more dynamic environment for their players.
"This move could set new benchmarks in the competitive landscape of online gaming, where seamless and engaging player experiences are paramount," SYNOT stated in a press release.
As the integration rolls out across multiple markets, both companies are optimistic that the fusion of SYNOT's retention tools with R. Franco Digital's comprehensive content aggregation will drive operational efficiencies and "catalyze a new era of innovation and customer satisfaction in the online casino sector."
Javier Sacristán, International Business Director at R. Franco Digital, expressed enthusiasm about the partnership: “We are excited to join forces with SYNOT Games. Integrating their advanced retention tools with our aggregation platform sets a new standard in player engagement.
"Our clients will benefit from a superior, integrated solution that drives growth and loyalty in our key markets. This partnership amplifies our presence in vital markets and elevates the overall player experience through our integrated retention solutions”
Kristína Ďaďová, Sales Manager at SYNOT Games, highlighted the benefits of the integration: “By launching new integration with R. Franco Digital, we empower our partners with a seamless platform that enhances player engagement and retention, ensuring that operators across Spain, Portugal, Mexico, and Colombia can offer an unmatched gaming experience.”