On June 21, Switzerland’s first and single event dedicated to gambling business and affiliate marketing, Zurich iGaming Affiliate Conference, will feature five panel discussions. They will allow experts from various sectors to share their experience and discuss market trends.
The first one of them, “How to create and maintain an attractive online offer”, will be focused on offer issues: what they should be in order to increase customer loyalty and retain clients. Participants include Chris Looney, Commercial Director at Red Tiger Gaming, who has been engaged in the gambling and microgaming industry since 2010.
“Successful affiliate marketing: how to attract online players” will reveal how an online gambling project can draw the interest of potential customers so that they decide to join it. The discussion will involve Clas Dahlen, The Best Marketing Executive 2013 in Sweden and Chief Brand & Strategy Officer at Metal Casino, as well as gambling expert Levon Nikogosyan, CEO at PartnerMatrix.
At next panel discussion, “Belgium and Switzerland: comparing two markets”, participants will explain how these two jurisdictions should establish mutually beneficial business. One of the speakers is Pieter Paepe, Attorney at Astrea, specializing not only in gaming, but also in sports, healthcare, IT, electronic communications, and broadcasting.
“Data protection issues” will have experts telling guests what measures should be taken to protect private data of both players and companies. Participants include Iris Sidler, a lawyer with 12 years of experience in IP, IT, and communications.
Finally, “Responsible gambling as the future of gambling” will highlight why companies should necessarily comply with the responsible gambling concept in order to protect players from negative consequences of gambling. The discussion involves Steve Donoughue, Gambling Consultant at GamblingConsultant.co.uk Limited, who has been operating in the online and offline gambling sector for 25 years.
Meet and greet a special guest of Zurich iGaming Affiliate Conference — CASINO NEUCHÂTEL 🤗
— iGaming Affiliate Conference EU (@IAConf_EU) 16 de mayo de 2019
As part of networking, casino representatives will be able to share their invaluable experience in gambling business operations in Switzerland 👉 https://t.co/oLSA75rldJ#ZIAC19 pic.twitter.com/AwP5yknTgU
Besides panel discussions, participants of Zurich iGaming Affiliate Conference will be able to attend the exhibition area where companies will introduce their iGaming solutions. All participants will be able to find business partners during networking.
Zurich iGaming Affiliate Conference will take place at Sheraton Zurich Hotel at the address Pfingstweidstrasse 100, Zurich, Switzerland. The event is organized by Smile-Expo, a company that has been holding high-tech business conferences for 13 years.