Pragmatic Play strengthens LatAm presence through multi-vertical deal with Lígalo en Línea

iGaming industry content supplier Pragmatic Play announced the signing of a new partnership with Lígalo en Linea, enhancing its position across Latin America. "This agreement maintains Pragmatic Play’s dominance in the region and adds further strength to its growth trajectory in some of the industry’s fastest-growing markets," according to a press release. 

Like many of the supplier's partnerships in the region, this latest tie-up with Lígalo en Línea includes three of Pragmatic Play's verticals. Its Slot provision will see players able to enjoy classics such as Gates of Olympus and Sugar Rush alongside more recently released titles including John Hunter and the Book of Tut Megaways.

The operator will also earn access to Pragmatic Play's Live Casino offering including "experience"-style titles such as Sweet Bonanza CandyLand and PowerUP Roulette, available for players along with a collection of classic table games.

Pragmatic Play's Virtual Sports titles, which offer a range of familiar betting markets across horse and greyhound racing, football, and motorsport, also form part of the new deal "to complement the thrill of any sportsbook and complete the offering soon to be available to Lígalo en Línea’s customers," the provider noted. 

Victor Arias

Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: "Pragmatic Play constantly strives to work with the finest operators in Latin America and this latest agreement serves to place its content with another burgeoning brand."

"It has one of the most diverse portfolios in iGaming and securing new outlets for it is as important as adding more quality titles, so its team is extremely pleased to shake hands on another opportunity to achieve this," he added.

For her part, Gabriela Valarino, Vice President of Operations at Lígalo en Línea, commented: "It’s incredibly important for us to secure the very best studios and their games to meet the expectations of our discerning customers and this new agreement is going to deliver considerable value to our proposition."

"Pragmatic Play’s content is second to none and hugely popular in the markets we operate in, so this represents a key development for us," she concluded.

Earlier this month, in line with its expansion plans in the region, the company took another multi-vertical deal live in Brazil with Joga Junto, which has now become the latest operator to offer the supplier's content in the country.