MioMedia Affiliates earns nomination in Affiliate Program of the Year 2024 shortlist

Casino affiliate program MioMedia Affiliates has been recognized for its recent performance by securing a place alongside ReferOn in Gambling Insider's Affiliate Program of the Year 2024 shortlist.

The past year has been a period of growth and achievement for the MioMedia Affiliates program, the company said in a statement. Notably, first deposits have surged by 190%, while overall deposits have seen an increase of 76%.

These figures are complemented by a notable uptick of 147% in marketing expenditure. This upward trajectory in performance is largely attributed to the program's commitment to transparency, says MioMedia, and the appeal of its flagship brands.

The program's most well-known brands include MyEmpire, Neon54, and Slotspalace, which MioMedia says are renowned for their engaging gamification features and sleek design.

David Harris, B2B Affiliate Team Manager at ReferOn, underscored the pivotal role of their collaboration with MioMedia in achieving this milestone: "Our collaboration with MioMedia has been instrumental in their success. Leveraging ReferOn's robust analytics, we've facilitated adaptable affiliate models, a key driver of growth."

Helen Reginia, Head of Affiliates at MioMedia, expressed her appreciation for the nomination: "Integrating ReferOn into our operations has been transformative. The platform empowers us to offer competitive commissions, fostering enduring partnerships built on trust, dedication, and assistance."

MioMedia's MyEmpire online brand was launched last year, with the program promising to give casinos an “entirely new and unique social dimension.” The company said that the project is the industry’s first "city-builder casino brand," taking players into "a gaming adventure that is more social than ever before."

MioMedia described the brand as one that "seamlessly combines a vast collection of online casino games with an enthralling meta-game that captivates players with stunning artwork, an engaging narrative, and the opportunity to construct their own empire."