Fanatics Betting and Gaming has launched its Sportsbook & Casino products in Michigan, making it the 13th state for the company’s sportsbook to go live and the 3rd state for its iCasino. Gamblers living in and visiting Michigan will be able to download the Fanatics Sportsbook on both iOS and Android.
In August 2023, Fanatics began acquiring the US businesses of PointsBet and planning the migration of PointsBet customers to the Fanatics Sportsbook app. "Today in Michigan only, each PointsBet customer’s username, password, account balance, rewards points, and responsible gaming settings will be automatically migrated to the Fanatics Sportsbook," the company said.
Fanatics asserts that its sportsbook offers "fast signup, easy betting, and transparent withdrawals." Some of its major features include:
As part of the launch in Michigan, the company will also launch its new online casino, embedded in the Fanatics Sportsbook app. The newly designed Fanatics Casino will feature a range of classic and popular casino favorites like roulette, slots, and blackjack along with offering customers the following new features:
The launch of the Fanatics brand in Michigan comes as the state this week revealed record monthly online gaming figures for January. Michigan's commercial and tribal operators collectively generated $242.5 million in iGaming gross receipts and sports betting gross receipts in December, representing a 15.9% increase compared to November. This figure brings the total online revenue for 2023 to $2.3 billion.
The December surge was driven by iGaming, which reported record gross receipts totaling $181.4 million, surpassing the previous high of $175.3 million in November 2023, according to the latest report from the Michigan Gaming Control Board. Meanwhile, gross sports betting receipts for December totaled $61.1 million, also the highest to date. The previous high was $54.1 million, achieved in November 2021.
In December, iGaming and internet sports betting in Michigan operators reported combined adjusted gross receipts (AGR) of $198.4 million. iGaming surged by 3.5%, reaching $163.3 million, while sports betting experienced a 34.9 million increase compared to November 2023, amounting to $35.1 million in December. On a year-on-year basis, iGaming AGR rose by 18.8%, and sports betting was up by 14.3%.