Affilka by SOFTSWISS inks partnership with10bet to provide affiliate marketing solutions

Affilka, the iGaming affiliate management platform by SOFTSWISS, has announced a new partnership with 10bet, extending its affiliate marketing solutions to the sports betting and gaming operator.

10bet operates in a number of markets, including Europe, LatAm, and Africa. The company has over 20 years of global experience in offering both casino and sportsbook solutions.

This partnership marks a significant milestone for both companies as they join forces to enhance affiliate marketing strategies and expand their market reach, SOFTSWISS said in a statement. 10bet has already launched seven brands through the collaboration. Five of these brands were successfully migrated, while two were created from scratch, with another one to follow shortly.

Notably, 10bet made a strategic decision to transition from third-party software to leverage the features and solutions offered by Affilka by SOFTSWISS. Allocating a single point of contact is crucial to ensuring effective migration and ongoing success, says the solutions provider.

"We are delighted to partner with Affilka by SOFTSWISS. The platform provides us with flexibility, reliability, and personalized support. That's exactly what we need to optimize our affiliate programs and drive growth in our target markets. I'm sure this collaboration marks the beginning of an exciting and successful journey,” Yotam Peretz, VP of Acquisition at 10bet, said.

"This migration serves as further validation of Affilka's superiority over existing solutions in the market, highlighting its distinct advantages. We are happy to welcome 10bet to the Affilka family,” Angelika Antonova, Head of Sales at Affilka by SOFTSWISS, said.

"This partnership signifies our shared vision for excellence in affiliate marketing. We look forward to collaborating with the 10bet team to deliver outstanding results and unlock new opportunities in the dynamic iGaming landscape."

Affilka by SOFTSWISS will present industry insights and unveil its upcoming reporting system updates at the SiGMA Americas Summit in San Paulo on 23–25 April. Clients and potential partners can book a meeting with the Affilka team at stand i70 on the SOFTSWISS events page.