Uplatform reflects on successful showcase at iGB L!VE 2024 in Amsterdam

iGaming solutions provider Uplatform has reflected on its successful showcase at iGB L!VE 2024. “From July 16th-19th, Amsterdam’s RAI was transformed into our royal court, where everyone dazzled with Uplatform's regal presence and playful pizzazz,” the provider said.

The latest edition marked a farewell to the Dutch capital, where iGB L!VE held strong for the past three years, as the expo prepares to relocate to London starting next year. Uplatform confirmed it will be exhibiting at the London edition.

Maria, Head of Marketing at Uplatform, reflected on the event's success: “The energy at iGB L!VE 2024 was truly electrifying! Our stand attracted many visitors interested in exploring our solutions. From the marketing perspective, it was also a very successful show for us. From the graffiti artists personalizing merchandise to the buzzing bar area, engaging games, and the royal photo zone, every attraction was a success, and we received fantastic feedback from our guests.

“Aside from that, this event provided us with an opportunity to showcase our expertise and gain valuable insights into current industry trends. As we gear up for iGB L!VE’s move to London in 2025, we’re thrilled about the new adventures ahead and can’t wait to continue rocking the iGaming scene with innovative solutions and unrivaled enthusiasm!’

Uplatform said that its stand at 12-G20 was "bustling with activity throughout the event," drawing a steady stream of visitors who enjoyed a variety of experiences, including a photo station featuring a yellow throne, where attendees could pose and "feel like royalty in the realm of iGaming." The attraction also allowed visitors to take home a tangible keepsake "that preserved the grandeur of the U_Rule thematic."

Another standout feature, according to the provider, was the live graffiti art sessions. Talented graffiti artists were creating graffiti writings and branding the Uplatform’s merchandise right on the spot. This “dynamic and interactive” display not only added an artistic flair to our stand but also offered visitors personalized, branded items to take home as souvenirs, says Uplatform.

"The combination of these experiences created a lively and inviting atmosphere at Uplatform's stand, ensuring it remained a highlight of the event and left a lasting impression on all who visited," the company added.

However, Uplatform says the highlight of its presence was the insightful discussions and expert guidance on leveraging its full-service platform. Attendees were particularly interested in the strategic insights shared on how to utilize its Sportsbook and extensive Casino collection.

The event also provided Uplatform with opportunities to strengthen existing relationships and establish new connections within the iGaming community. "The company's dynamic solutions and engaging approach resonated with industry professionals, highlighting Uplatform's strong presence in the iGaming sector," the provider added.

As L!VE 2024 came to an end, Uplatform concluded that it is eager to use the insights and connections it has gathered to foster continued progress and development in the iGaming industry. Interested people can still reach out to [email protected] and “discover how you can U_Rule the iGaming industry with Uplatform."