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RubyPlay solidifies its presence in Brazil via partnership with solutions provider Cactus Gaming

2024-09-05
Reading time 1:14 min

iGaming development studio RubyPlay is solidifying its presence in the Brazilian market by partnering with iGaming solutions provider Cactus Gaming.

The agreement sees RubyPlay's portfolio, including popular titles Diamond Explosion 7s, Mayan Cache, Immortal Ways Buffalo, and Go High Panda, integrated into Cactus Gaming's platform.

According to the company, the integration will see operators connected to Cactus Gaming's platform gain access to the studio's quality content "to further enhance their online offering and boost player engagement with the rapidly expanding number of Brazilian iGaming players."

RubyPlay further states that "the partnership underscores its continued commitment to expansion across Latin America, following on from a period of strong commercial growth for the company."

Eyal Loz, Chief Product Officer at RubyPlay, said: "This collaboration represents a great opportunity for us to extend our presence into the Brazilian market, coming hot on the heels of a number of partnership deals for us in the region.

"We look forward to integrating our award-winning portfolio of games onto Cactus Gaming's platform, and seeing how their operator partners, and their customers, interact with our portfolio," he added.


Eyal Loz

For his part, Tiago Carneiro, Commercial VP at Cactus Gaming, said: "We are thrilled to be partnering with RubyPlay, reaffirming our dedication to expand our foothold in Latin America alongside the industry's leading providers.

"This strategic partnership will expand our offering to our operator partners, ultimately enhancing the betting and gaming experience for players across the continent by providing them with the most innovative and exciting content," he concluded.

Cactus Gaming's technology is utilized by more than 50 brands across the region, offering an innovative ecosystem and management model for operators to host content, with a 75% conversion rate. Through its comprehensive integration solution, Cactus Gaming continues to deliver the best experiences for its end users, adds RubyPlay.

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