Novomatic to showcase extensive range of casino, VGT products at G2E Las Vegas

Gaming technology giant Novomatic said it will be bringing "a bold, street-smart approach” to this year's G2E in Las Vegas, at booth #1259, showcasing its expansion into the VGT market and solidifying its position "as a premier provider of high-performing, highly entertaining casino and VGT products."

Novomatic's Alexander Merwald emphasized: "As the new CEO of Novomatic Americas Sales, we are excited to bring a bold, street-market focus to this year's G2E in Las Vegas. We're introducing fresh, edgy entertainment experiences that redefine what gaming can be. 

“Every detail, from our innovative products to the street art booth design, reflects our commitment to delivering something unexpected and inspiring. The products we showcase this year testify to NOVOMATIC’s relentless drive for performance and innovation in the street market, centered around Class III and VGT."

“At the heart of this showcase is the DIAMOND X, our top-performing cabinet set to steal the spotlight for the US markets,” says Novomatic. “Featuring two striking versions - DIAMOND X 1.55J and DIAMOND X 2.32 - and loaded with a lineup of dynamic new content, this cabinet is all about pushing the boundaries.”

Also, at booth #1259, visitors will find the latest addition to the company's product range: the VIP X cabinet series. Tailored for players and operators who demand "top-notch" gaming experiences, this series includes the VIP X Royal 1.85, the VIP X Dream 3.43, and the V.I.P. X Lounge 2.32. 

Each cabinet offers luxury, advanced technology, and a built-in sound system integrated into a comfortable armchair for what Novomatic calls "an unparalleled gaming experience."

The event will additionally see the debut of Piggy Prizes - Wand of Riches, which the provider describes as a new intriguing title featuring a ‘thick’ series of thrilling bonus features - both bursting with wins and surprises with its Magic Rewind events and free games. 

Globe Link, Space Booster, the portfolio of Thunder Cash Gold games like Charming Lady Explosion, Charming Lady’s Boom Coins, Fiesta of the Dead, Butterfly Quest Coins, and the Red Amazon Explosion, will also be part of the showcase.

Additionally, the company will showcase the popular MONEY PARTY Fresh! Link, which introduces fresh and new games, Solid Sevens and Fruit Boost Magic Coins, on a new Linked Progressive fruit game entertainment that combines jackpot thrills “with an exciting winning combination feature.”

The new APEX Pro Gaming Progressive product lines for the casino market, which will debut at G2E, are a final addition to the progressive portfolio of proven products for the US market.

NOVOMATIC Stand - G2E 2023

Novomatic noted that it is ‘turning up the heat’ in the VGT and route segment with a lineup about pushing limits and setting the pace. “At G2E 2024, get ready to experience game mixes that rule the roost in Illinois, Pennsylvania, Puerto Rico, West Virginia, and Georgia skills markets,” the company added.

As for its region-specific products, the provider informed: “We're bringing the fire with NOVO LINE and Magic H.D. for Puerto Rico, Magic H.D. for West Virginia and Pennsylvania, and Magic H.D. for Georgia skill. And for Illinois, we're unleashing both NOVO LINE Concurve and Magic H.D. - a combo set to blow minds and deliver unbeatable thrills. This isn't just gaming; it's a full-throttle experience redefining the street game!” 

Novomatic will also showcase the ActionBook Edge 1.43J, which it calls “the best sports betting kiosk, already proven to deliver exceptional performance." With more action, betting options, and a sleek design that fits into any environment, "this powerhouse continues to set the standard and elevate the sports betting experience," according to a release.

Novomatic is also bringing the versatile NOVO UNITY PRO electronic table games platform to G2E, featuring the sleek new slant-top cabinets EXECUTIVE SL 1.27 and LOTUS SL 1.27. This dynamic setup will highlight the cutting-edge Novo Multi-Roulette wheel alongside an array of ETG games.

Finally, visitors will be able to experience the "game-changing" NOVOVISION casino management solution, crowned 'Best C.M.S./Software Product' at the 2023 European Casino Awards in London. This system elevates every facet of casino operations, says Novomatic, offering a comprehensive suite of features beyond traditional accounting, jackpots, player tracking, Cashless, and TITO functionalities. 

"What sets NOVOVISION apart is its cutting-edge biometric technology, revolutionizing the entire player journey through fast and secure player recognition and access management, as well as sophisticated loyalty features and a single wallet functionality that encompasses the whole venue," the company stated. Also on display in Las Vegas will be the NOVOVISION pay portfolio of biometrically supported cash terminals that perfectly complement the modern cashless casino.

In a dedicated area of the booth, Greentube - the digital gaming and entertainment division of NOVOMATIC - will showcase its iGaming offerings, "perfectly complementing our land-based portfolio." The division will showcase a range of online content that includes classic NOVOMATIC hits and exclusive proprietary brands and developments.

Thomas Schmalzer, VP of Global Sales and Product Management at NOVOMATIC AG, said: "The G2E Gaming Show is the perfect stage for industry leaders to dive into NOVOMATIC's diverse product lineup. Whether you're focused on international markets, U.S. gaming sectors, or Latin America, our range offers something for everyone.

"We invite all attendees to visit the NOVOMATIC booth and discover how our all-encompassing solutions can meet their needs from a single, comprehensive source."

Attendees are encouraged to stop by the NOVOMATIC booth #1259 at the G2E – October 8th - 10th in Las Vegas – "to see what's new and trending for US and international gaming."