MaximBet launches in Colorado after becoming China-based ZKIN's investee

MaximBet will continue to expand into other states.

2021-09-21

United States

Reading time 1:31 min

The online sports betting and casino operator had its opening this past weekend "successfully activating its strategy of delivering a full entertainment expeirence to its players", ZKIN described. The brand also announced that MaximBet will continue to expand into other states such as Indiana and Iowa throughout the remainder of 2021.

ZK International Group announced Monday that its investee company, MaximBet has launched its online sports betting license in Colorado, USA. The online sports betting and casino operator had its opening this past weekend "successfully activating its strategy of delivering a full entertainment expeirence to its players", ZKIN described.

MaximBet provides Colorado bettors with immediate access to promotions, odds and money-can’t-buy experiences, such as the hosting of an invite-only Halloween Party on October 30 in Denver for members of MaxRewards, the company’s loyalty program. Colorado players will receive a special welcome offer of a 100% deposit bonus match of up to $1,000.

MaximBet is also rewarding fans with a chance to win a trip to Los Angeles in February 2022 for The Big Game. The prize package includes tickets to the annual Maxim Big Game Party, free flights, accommodation and spending money.

ZKIN also announced that the company will continue to expand into Indiana, Iowa and New Jersey throughout Q4, 2021 as part of its 10-year multi-state market-access partnership with Caesars Entertainment.

In an official statement, CEO of MaximBet Daniel Graetzer spoke about the company’s launch in Colorado and said: "MaximBet is the first true lifestyle sports betting brand, offering great promotions and a full slate of leagues and props, all anchored around real-life rewards that players won't be able to experience anywhere else. Coloradans are passionate sports fans, and we are excited that we can now provide them with not only a user-friendly betting platform, but also ways to earn and enjoy money-can't-buy experiences and access through our partnership with Maxim."

ZKIN Chairman Jiancong Huang added: "ZKIN continues to solidify its core business driving record breaking revenue while further diversifying its technology investments into the rapidly growing US Gaming Industry and blockchain opportunities”.

The MaximBet app is available for download in Colorado on both iOS and Android, and accessible via desktop at MaximBet.com.